CED World Centre of Excellence for Destinations

Tourism destinations should sustain or enhance the geographical character of a place its environment, culture, aesthetics, heritage and the well-being of its residents.

The SMED: Working in partnership with destinations

Depending upon the tourism structure in a given country, partners within a destination may be public or public-private sector bodies responsible for tourism development, promotion or management at the local, regional, provincial or national level.

View the SMED Brochure